Kaufland.de – Acting Successfully on Multiple Channels

The retail brand Kaufland.de enjoys a high degree of popularity. The Kaufland.de Ecommerce business is also booming as a result of its ability to keep up with digital change and implement successful marketing strategies. Kaufland.de grew by around 34 percent in online trading last year, which makes it one of the fastest-growing online platforms. The modern platform technology of Kaufland.de de Ecommerce Software certainly also contributes to this growth. The basis of this success is the investment in a variety of different marketing channels. The best possible promotion of the products of the marketplace traders, is also available to you. The service is offered free of cost.

Register today and use the integration of online and offline shops. You can find out about the exact registration process for Kaufland.de directly on the website of the online marketplace.

Marketing Measures for Kaufland.de Ecommerce Traders

The retailing chain is currently supporting Kaufland.de online business customers with the following marketing channels:

  • Search engine advertising (SEA) for retailer items
  • Search engine optimization (SEO) of marketplace products
  • Social media presence with regular posts
  • Product listing for price search engines
  • Individualized banner advertising
  • Newsletter dispatch with integration of the marketplace products
  • Regular publication of Kaufland.de press releases
  • TV and radio spots
  • Promotion of the online store in the 280 Kaufland.de stores
  • 23 million flyers per week with promotional items from the Kaufland.de shop
  • Personalised mailings to PAYBACK customers

Expansion of Kaufland.de Online Business in Supermarkets

In order to promote the online marketplace in the Kaufland.de markets and to reach other potential target groups, Kaufland.de has set up “stations” for ordering online products in the market. The customers receive support from the store employees. In this way, desired products that are currently not available in the Kaufland.de supermarket can be ordered online. This concept is currently being tested in some stores and will be expanded in the near future. As a seller, you benefit from the additional online marketplace visitors.

All-Round Service With Kaufland.de and magnalister

With Kaufland.de and magnalister, you have found two partners who can advise and support you with technical, commercial and strategic questions. In case of difficulties we also support you with a screen session and a live chat. If, for some reason, you do not want to install the magnalister interface by yourself, we will be glad to install it for you. If our software tool is not integrated into your shop system, you will find the installation package here.

Use our Ecommerce software as an opportunity to multichannel online retail and expand your Kaufland.de business. Test our Ecommerce tool for 30 days free of charge.