real.de – Acting Successfully on Multiple Channels
The retail brand real enjoys a high degree of popularity. The real.de eCommerce business is also booming as a result of its ability to keep up with digital change and implement successful marketing strategies. Real.de grew by around 34 percent in online trading last year, which makes it one of the fastest-growing online platforms. The modern platform technology of real. de eCommerce Software certainly also contributes to this growth. The basis of this success is the investment in a variety of different marketing channels. The best possible promotion of the products of the marketplace traders, is also available to you. The service is offered free of cost.
Register today and use the integration of online and offline shops. You can find out about the exact registration process for real.de directly on the website of the online marketplace.
Marketing Measures for real.de E-commerce Traders
The retailing chain is currently supporting real.de online business customers with the following marketing channels:
- Search engine advertising (SEA) for retailer items
- Search engine optimization (SEO) of marketplace products
- Social media presence with regular posts
- Product listing for price search engines
- Individualized banner advertising
- Newsletter dispatch with integration of the marketplace products
- Regular publication of real.de press releases
- TV and radio spots
- Promotion of the online store in the 280 real stores
- 23 million flyers per week with promotional items from the real.de shop
- Personalised mailings to PAYBACK customers
Expansion of real.de Online Business in Supermarkets
In order to promote the online marketplace in the real markets and to reach other potential target groups, real has set up “stations” for ordering online products in the market. The customers receive support from the store employees. In this way, desired products that are currently not available in the real supermarket can be ordered online. This concept is currently being tested in some stores and will be expanded in the near future. As a seller, you benefit from the additional online marketplace visitors.
All-Round Service With real and magnalister
With real.de and magnalister, you have found two partners who can advise and support you with technical, commercial and strategic questions. In case of difficulties we also support you with a screen session and a live chat. If, for some reason, you do not want to install the magnalister interface by yourself, we will be glad to install it for you. If our software tool is not integrated into your shop system, you will find the installation package here.
Use our eCommerce software as an opportunity to multichannel online retail and expand your real.de business. Test our ecommerce tool for 30 days free of charge.